Professional Golf Course Management Consultancy
not just for agronomy, but the efficient management of your maintenance delivery
Is your course maintence budget actually delivering the turf quality of golf course you expect?
Do you really know how your manpower & material expenditure impact the condition of your golf course?
Could you actually reduce your budget?
Our goal is to help golf clubs, golf club proprietors, owners & golf course operators in providing a bespoke service that ensures that they can deliver great course conditions, but in a cost effective & efficient way with manageable goals, clear reporting structures, budget management, labour scheduling, work planning & purchasing strategies.
Our Services & How Can We Help You
Golf Course Management Consultancy; We take an in depth look at your labour scheduling, purchasing strategies, agronomic practices, planning & introduce systems to allow you to improve quality & productivity.
“Take your course to the next level”; Providing clear advice, but with a focus on the realistic costs associated with the practices to meet higher standards. We can provide staff training & how to specifically apply strategies such as “Good to Great”, “Even Better If”, "Working Smarter”, & “Gap Analysis”.
Independent Auditing; Clear, simple, honest appraisal of course conditions, but identifying standards, clearly communicated goals, time frames, responsibilities as a 1 off or in a repeated, structured format to easily track your progress.
Budget Review; How much are you spending, is it good value, is it delivering the standards you require, are you managing costs efficiently, how are you costs affecting your profitability, are you spending too little, are you spending too much?
Mentoring & Training Staff; Helping develop your team’s structure & skill sets
Man Hour Studies; Conducting an analysis & a reports of the labour required to meet your course maintenance standards.
Documentation; Preparation & a review of the Course Policy Document, Maintenance Specification, structured yearly & weekly work plans, H&S documentation, Budget Preparation & monitoring documentation
Acquisition Surveys: Purchasing a Golf Course? In depth site appraisal of current conditions, SWOT Analysis, initial budget & Capital Improvement preparation.
Agronomic Consultancy. A service to focus upon turf health, quality & maintenance practices.
Course Set Up Advice. Is your golf course correctly set up for you market segment, price point & customers? Are your mowing heights correct, are your fine turf areas the correct size, are you mowing too much grass & too frequently?
Renovation Made Easy. Advice on how to conduct major & routine turf renovations in a fast & efficient manner & return turf surfaces to full playing quality as quickly as possible.
“Mow Less Grass”. Probably the most time consuming & expensive routine that your staff carry out, but for environmental & for financial benefit, we can provide clear advice for long rough introduction & management, plus the presentation & mowing frequencies of your other maintained areas.
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About Us
•Paul Copsey was for many years the senior buyer of equipment & materials for American Golf (UK Ltd) and then Crown Golf, 2 of the largest Multi Course owners of golf courses in the UK & Europe. As Regional & Group Courses Manager he directed the agronomic planning, maintenance & golf course management practices across all of the golf courses & maintained a direct daily input at selected clubs as well as being a member of the company’s executive management team.
•With experience in General Management, Golf Course Acquisitions & Golf Business Planning, Paul has significant experience and expertise in the specifying, negotiating and purchasing of Turf Equipment & Course Maintenance Products.
•Since leaving Crown Golf Paul has held positions as Project Manager for a golf course maintenance contractor, Assessor & Tutor for Hadlow College delivering Level 2 & 3 qualifications in Sportsturf & Golf Greenkeeping, & with City & Guilds as Lead End Point Assessor to direct & monitor the end point assessment process to Greenkeepers undertaking training in the new apprenticeship framework in Golf Greenkeeping.
•Paul has always been focused throughout his career in managing manpower resources & materials to deliver high golf course quality standards with a keen focus on costs & efficiency, but to ultimately deliver golfer satisfaction, repeat daily fee business, increased membership numbers & ultimately profitability for the club, course or owners.
•Paul is a BASIS qualified advisor in the use of chemicals & products in the golf & amenity sector,
•Paul has over 45 years of experience in the golf course maintenance industry.
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What We Have Been Doing
IGCM is currently advising clients with onsite visits & supplying follow up documentation to monitor course conditions, efficiently schedule labour, drive improvements & secure the future golf course business viability within a challenging budgetary situation.
A comment from a recent site visit:
"Hi Paul,
Absolutely, we really enjoyed working with you and was impressed with the report. I'm sure more opportunities will come along, and we would be delighted to recommend your services to clubs in need." (Golf Course Business Consultancy working on behalf of a Corporate Leisure Client as part of a golf course acquisition / leasing tender opportunity)
We have previously worked to resurrect courses that have been abandoned , but subsequently returned them to an improved & profitable standard by intensive agronomic practices, sourcing new staff & equipment, introducing management systems, monitoring performance & communicating results to the owners & members.
Environmental improvement & management, advising on natural turf management, reducing inputs & enhancing golf course sites. Completing documentation for GEO certification.
Communication & training has been a key feature of our work. Paul has been an invited speaker & presenter at BTME, The National Turfgrass Conference, BIGGA Regional Seminars, Crown Golf & American Golf Corporation Seminars in the UK & USA, delivered training days for Glendale Golf, Colleges, Golf Club Managers & Secretaries, as well as industry events with leading chemical, fertiliser, grass seed & machinery manufacturers.
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Our Goals & What We Deliver
•As a Consultancy, we strive to be no cost to your business. Our focus is to add value, improve quality & hence improve footfall, customer satisfaction, repeat business & allow you to justify your current or increased pricing. We will be striving to reduce your costs, show you how to be efficient & introduce practices, purchasing strategies, labour scheduling, management strategies, & documentation to enhance your efficiency & profitability.
•We aim to be clear & concise with fact based & numeric advice . We strive to eliminate or minimize those often accepted “variable factors” that are often held up as greenkeeping or maintenance norms. Why are you still using temporary greens? Do you really need to restrict trolley use? What are the real implications of play in poor weather conditions & can you mitigate against them? Can you perform your “major” turf renovation practices out of season to allow your members & customers to play in the early & main season without disruption to your surfaces? Can you perform routine turf maintenance in a way that does not impact upon play? These items do have an effect your customer satisfaction & income.
•We can be as involved in as many aspects of your course maintenance functions as you require & for any length of period. We can introduce integrated systems that allow you to manage your course efficiently. Our documentation can be used to replace all of the “subscription service” packages that many clubs use for free as one of our clients.
•We can work onsite by daily, half day & hourly rates. We have set fees for services such as course auditing, we can work remotely with hourly rates for video meetings or bespoke documentation preparation.
•Ultimately, we can set you on a path to efficiently manage your maintenance. If you then need us less, we will have done our job.
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A Guide To Our Fees
These are general examples of what to expect & how we can structure our services to your needs.
Full Day Site Visit - Initial Appraisal, Report, Evaluation - £600
Half Day Site Visit - Initial or 1 off Audit, site visit - £350
Audit Only Package – 5 Course Quality Audits on site through the season - £850
Hourly Rate – Remote Working for conference calls, Zoom Meetings, Documentation Preparation £55 per hour
Full Partner, All inclusive Annual Package of Advisory Services to include multiple site visits, 5 Audits, Documentation, Reviews, Training, Support - £5995 pa. per 18 holes. 27 or 36 Hole sites, please contact us to agree a fee
Multi site operator? £5500 pa per course for 2 sites. More sites & larger complexes can be priced at a bespoke, agreed rate.
These are just examples & a guide. Please remember that it is our goal to not be an additional cost to your business. We aim to enhance your efficiency, drive up quality & give you the option to whether you want to reinvest any savings into your course & your operation. We really can be flexible & provide you with a bespoke service & partnership that really does quantify, formalise & direct your golf course maintenance & greenkeeping operation. A small example of how we can do this is contained in our presentation video. Yes, we can simply look at your turf quality, turf health, identify pests, diseases, nutrient deficiencies, speed of your greens, irrigation issues, drainage issues, machinery issues, but ultimately we know how these effect your business, customer satisfaction, footfall & profitability. We Have an integrated & professional solution to putting all of the pieces together for you.
https://www.youtube.com/watch?v=7jh-rYcGXCg